Impress Group
Press Release

Announcement regarding Establishment of Impress Technology Beijing Co., Ltd.


Tokyo, October 16, 2006 - Impress Holdings, Inc. (TSE: 9479), announced today that it has received approval from local authorities to establish a locally incorporated company in the People's Republic of China ("China"), as follows.

1. Background
The Impress Group is aggressively developing digital media and print media businesses in the Chinese market, including the launch of "Impress Watch Chinese Edition" (Chinese name: Impress Watch’†•Άβ‹; http://impress.yesky.com) in September of this year through its alliance with the Chinese specialist IT information media group ChinaByte Group. The Impress Group has also been making preparations and applications to establish a locally incorporated company in order to manage these businesses more efficiently.
With the establishment of a locally incorporated company, the Impress Group aims to expand its business beyond its partnerships with local companies by engaging in direct investment and sales.

2. Overview of New Company
Company name: ƒCƒ“ƒvƒŒƒXƒeƒNƒmƒƒW[–k‹ž (Japanese)
‰p•—νŽzi–k‹žj‰Θ‹Z—LŒΐŒφŽi (Chinese)
Impress Technology Beijing Co., Ltd (English)
Head office: Beijing, People's Republic of China
Date of establishment: September 28, 2006
Capital: 30 million yen
Fiscal year: January 1 to December 31 of each year
Ownership: Impress Holdings, Inc. (100%)
Directors: President / CEO: Shinya Kurata
Director: Keiichiro Tsukamoto
(President / CEO, Impress Holdings, Inc.)
Director: Akio Sekimoto
(Director / CFO, Impress Holdings, Inc.)
No. of employees: 7
Businesses: Software and systems development
Design and DTP production, Translation
Business and investment consulting, etc.

3. Future Outlook
At this time, the impact of the establishment of this entity on the Company's business results is seen as negligible.

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